Date:February 21, 2017

Veteran Broadcaster is Voice for the World’s 2 Billion Unreached

Wayne Pederson leads alliance of missionary groups urging a renewed commitment to the Great Commission mandate

Colorado Springs, Colo.—Christian broadcasting veteran Wayne Pederson will be at the annual NRB International Christian Media Convention to be held in Orlando, Feb. 27-Mar. 2, in a different role—championing the plight of those who have yet to hear the gospel. Wayne_Pederson_headshot_1

As chairman of the International Day for the Unreached Alliance, Pederson will be on hand to tell more about the second annual International Day of the Unreached, on June 4. The eight-member organizing alliance has chosen the date—Pentecost Sunday, celebrated as the birth of the early church—for rallying more support for efforts to share the good news in parts of the world with few or no followers of Jesus yet.

Churches and individual Christians across the United States are being challenged to embrace and share the “Manifesto for the Unreached” ( and commit to doing more to support evangelization of the world’s two billion who have not yet heard about Jesus. Only 5 percent of missionaries currently serve in least-evangelized areas.

Prior to joining Reach Beyond in 2008, Pederson served as vice president of broadcasting at Moody Radio Network in Chicago. Before that he served with Northwestern Radio in Minneapolis. His NRB service has included terms as board secretary, chairman, and president.

Together with leaders of other members of the unreached alliance, Pederson will be taking part in apress conference in the NRB Convention media center on Tuesday, Feb. 27, 10:30-11 a.m., when they will be presenting more details about this year’s event.

The International Day of the Unreached was launched last year by Reach Beyond and four other organizations—Bibles For The World, Missio Nexus, Operation Mobilisation, and The Seed Company. These founding alliance members have recently been joined by three more partners: GMI, Partners International, and World Mission.

As part of the International Day for the Unreached, churches are being encouraged to focus their sermons and programs for the day on the challenge and opportunity before them to get more involved in efforts to take the gospel to those who have not heard it yet. Members are being urged to share the Manifesto for the Unreached, committing to making support for world missions a higher priority, and to participate in a special 30-day prayer focus on unreached peoples and missions activity.

For more information, go to


The International Day for the Unreached ( is an initiative of the Alliance for the Unreached, a group of evangelistic ministries including Bibles For The World (, Global Mapping International (, Missio Nexus (, Operation Mobilisation (, Partners International (, Reach Beyond (,  The Seed Company (, and World Mission (

For more information or to schedule an interview, contact Ty Mays at (770) 256-8710 or